Freddy LIM Jie - NUS Computing

COM2-04-37

651 66518

https://freddylim.me

Freddy LIM

Assistant Professor

PhD, Decision Sciences, INSEAD
MS, Financial Mathematics, The University of Chicago
BEng (Hons), Mechanical Engineering, National University of Singapore

RESEARCH AREAS

Data Science & Business Analytics

Digital Transformation, Platforms & Innovation

RESEARCH INTERESTS

Empirical operations management
Information systems
Digital platforms
Loyalty programs
Judgment & decision making

RESEARCH PROJECTS

RESEARCH GROUPS

TEACHING INNOVATIONS

SELECTED PUBLICATIONS

Lim F, Chun SY, Satopää V (2024) Loyalty Currency and Mental Accounting: Do Consumers Treat Points Like Money? Manufacturing & Service Operations Management (forthcoming).

AWARDS & HONOURS

MODULES TAUGHT

BT4016

Risk Analytics for Financial Services